BORONGAN CITY, June 14 (PIA) -- Eastern Samar producers, who joined the Bahandi Regional Trade Fair held at the Robinsons Place in Tacloban City from June 10 to 13, earned some P327,000 in cash and booked sales.
This is what Nelly Jane Alpez, business development division analyst of the Department of Trade and Industry (DTI-8), revealed at PIA Hour radio program on Friday.
"The sale exceeded the target many times more," said Alpez.
When asked where to credit the good sales, she said "Mas maupay an kalidad han produkto (The quality of their products have developed for the better.)"
PIA learned that the target was P109,000 but the actual sales grossed to P327,365.00.
Eleven Micro Small and Medium Enterprises (MSMEs) from all over the province joined the trade fair displaying local products like banana chips, green banana flour, kalamansi concentrates, turmeric, shellcrafts, pineapple vinegars, seaweeds, cassava chips and rice based food items, Estehanons call Karan-on.
Bahandi (meaning treasure in Waray) aims to promote and generate sales for products of Region 8 MSMEs, in anticipation of the increased buyers in Tacloban City due to numerous celebrations and holidays in June.
"The month-long celebration of the local fiesta annually attracts droves of balikbayans, tourists, performers, vendors, merchandisers, and other visitors," Alpez added.
With the lessons learned in participating in trade fairs, two MSMEs namely Island's Best (producers of kalamansi concentrate from Guiuan town) and Triple L (producers of banana chips from Quinapondan town) have gone to the International Food Expo in Thailand years ago.
"The exposure just affirmed that the local products can enter the international scene if given the opportunity," Alpez shared.
DTI aims to inspire the agriculture sector to produce more as rural MSMEs are presently engaged in agricultural processing and value addition.
The department seeks to expand its role in strengthening value chains and promoting agro enterprises through its various programs and projects through the Negosyo Centers in 12 municipalities in E. Samar. (NBQ/PIA 8-E. Samar)